The popularity of the Rebel WBBL continued to grow in its third season, with homegrown talent and international superstars taking part in the high quality and highly entertaining competition and inspiring a new generation of women’s cricketers across Australia.
The season began with a bang at the opening weekend hosted at North Sydney Oval, with nearly 9,000 fans attending four matches across two days. 151,931 fans turned out to see the world’s best cricketers in action across the season, representing a 25% increase on WBBL|02. The Sydney derby played between the Sydney Sixers and Sydney Thunder attracted a season-high attendance of 16,380.
WBBL|03 continued the popularity of the competition with TV audiences, with the third edition of the tournament averaging 223,000 viewers nationally per match.
Globally there were more than 1.8 million live streams and over 9 million minutes viewed on Cricket Australia’s live stream, with all non-televised matches appearing live and free on cricket.com.au and the CA Live App. In addition to the live stream, the WBBL achieved more than 3 million short form video views across its social media channels globally over the course of the season.